Each listener interprets the speaker's message differently

Indicate whether the statement is true or false


TRUE

Communication & Mass Media

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According to Jack Gibb and his concept of defensive/supportive communication, which communication behavior is the opposite of strategic?

a) Evaluative b) Neutral c) Superior d) Empathetic e) Spontaneous

Communication & Mass Media

Answer the following statements true (T) or false (F)

1. The type of evidence you choose should suit you, the audience, forum, subject, and situation. 2. Testimony is a superior form of evidence than statistics. 3. It is more productive to use a single type of support than to utilize a variety of support types when making a case. 4. Examples are often metaphorical parables that have the benefit of making the audience think abstractly about a concept. 5. Personal examples tell the audience something about the speaker and have the benefit of highlighting the speaker’s experience with the topic under discussion.

Communication & Mass Media

Biff wants the members of the administration in the audience to change their minds about the +/- grade system that was implemented at the university last semester. Biff will be giving which type of presentation?

a. Presentation to actuate b. How-to demonstration c. Presentation to convince d. Expository presentation

Communication & Mass Media

Which statement represents a type of graphication?

a. showing a statistical graphic on television b. making an actual video scene look picturelike c. using slow-motion effects d. animating a still picture e. showing a newspaper on the video screen

Communication & Mass Media