Which kinds of appeals should be made when giving speeches and presentations?

What will be an ideal response?


emotional
analytical

Business

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Altruron Technologies creates a Facebook page for its new brand of LED television, Sparta. The Facebook page provides latest updates on Sparta and key service issues of the product

It also encourages user comments on the page and users share the information and pictures with their contacts in Facebook. The company has been marketing the page aggressively and has been encouraging users to "like" the product in Facebook. This social networking page and related efforts help the company attract prospective customers. The situation discussed here is an example of ________ marketing. A) viral B) deceptive C) stealth D) direct E) guerilla

Business

Research results have generally indicated that higher levels of moral development are associated with

A. more cheating behavior. B. less helping behavior. C. more resistance to authority figures who are attempting to dictate unethical conduct. D. less ethical decisions.

Business

Postponing the settlement of a conflict is never a good idea

Indicate whether the statement is true or false

Business

Which of the following is most likely to appear in the appendix section of a formal proposal?

A) A copy of the RFP B) A list of tables and figures that appear in the proposal C) The résumés of principal investigators or testimonial letters D) An executive summary of the proposal

Business