In the 1980s and 1990s, cable networks and television networks constantly battled to attract new audiences. What ultimately ended this type of conflict??

a. ?the implementation of public subsidies to help broadcast television compete with cable
b. ?the digital conversion of 2009 that merged broadcast and cable channels into a single bundle
c. ?the Cable Anti-Trust laws made it so many large cable companies had to break up into smaller holdings
d. ?the Telecommunications Act of 1996 that lifted ownership caps so cable and television networks could combine through corporate mergers


ANSWER:
d

Communication & Mass Media

You might also like to view...

Newsworthiness is usually determined by all of the following EXCEPT

A) guidelines in the Associated Press Stylebook. B) subjective journalistic values. C) a feel for what the audience thinks is important. D) the prominence of the people involved in the story and its timeliness.

Communication & Mass Media

__________ theory suggests that your personal space is defined by you and how safe you feel

having people of varying relationship levels of closeness close to your body. Fill in the blanks with correct word

Communication & Mass Media

According to the text, Doob and Macdonald thought the relationship between TV

exposure and fear of criminal victimization that was often observed by George Gerbner in his studies was, quite possibly, due to a variable that Gerbner had ignored in previous studies. That variable was:

a. level of prior aggression in the population b. level of socio-economic status of the population c. whether or not a city had a professional sports franchise d. level of crime in a person’s neighborhood e. perceived level of ability to deal with criminal behavior when it happened

Communication & Mass Media

The order of the five steps in the five-step model of conversation is:

opening, feedback, business, feedforward, and closing. a. true b. false

Communication & Mass Media