What are the principal managerial components of the strategy execution process developed by Zara, the world's largest fashion retail chain?
A. spending no money on advertising, which is a hallmark of cost-effective strategy execution
B. meeting industry standards in how value chain activities are performed
C. tightly aligning design, production, advertising, and real estate with the overall strategy of fast fashion
D. producing and marketing high fashion clothing that retail for luxury prices
E. using periodic deep discounting to move unsold clothing inventory
Answer: C
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