The book value of a fixed asset reported on the balance sheet represents its market value on that date

a. True
b. False

Indicate whether the statement is true or false


False

Business

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Bill Shore recommends philanthropic foundations change their focus to funding nonprofit ______.

A. programs B. operational costs C. capacity D. research

Business

Define interactive marketing. Why is it considered an important skill for service marketers?

What will be an ideal response?

Business

Fez is trying to motivate his sales staff. He holds a staff meeting to explain his plan. He realized that in order for the plan to work, he needs to make sure that his team expects that their hard work will result in an increase in sales; he needs to reassure the team that meeting their sales targets will result in their receiving a percentage of their sales; and he hopes that the team will value the opportunity to make more money and see the advantages of working closely as a team. Relate Fez’s experience to the three elements of expectancy theory and explain.

What will be an ideal response?

Business

Operational improvements that reduce lot sizes can dampen the bullwhip effect by

A) decreasing the uncertainty of demand during the lead time. B) decreasing the amount of fluctuation that can accumulate between any pair of stages of a supply chain. C) discouraging retailers from artificially inflating their orders in the case of a shortage. D) allocating the available supply based on past retailer sales.

Business