The "silent majority" represents a condition in which:
A. A vocal minority really is a solid majority.
B. The winning side on an issue remains silent in order to mislead public opinion pollsters.
C. Individuals think their opinion conflicts with those of most other people.
D. Media coverage portrays the majority view, thereby making public expression unnecessary.
E. None of the above occurs.
C
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The selling concept holds that ________
A) consumers will not buy enough of a firm's products unless the firm undertakes large-scale persuasion and promotion efforts B) a company's marketing decisions should consider consumers' wants, the company's requirements, consumers' long-run interests, and society's long-run interests C) consumers will only favor products that are available and highly affordable D) achieving organizational goals depends on knowing the needs and wants of target markets and delivering the desired satisfactions better than competitors do E) consumers will favor products that offer the most in quality, performance, and innovative features
A board of directors should not:
A. have an odd number of members. B. have members with unlimited terms. C. be compensated with anything other than stock. D. be comprised of external advisors.
Widget Maker, Inc manufactures and sells widgets. It sells widgets to Marklin of Marklin's Department Store and gives him a preference in pricing that discriminates against other retailers. Does Marklin have liability for price discrimination? Does Widget Maker, Inc have liability for price discrimination? Explain
If four plus five equals ten, that's synergy
Indicate whether the statement is true or false.