When developing a recommendation for action that might be construed negatively by stakeholders, what technique should be incorporated in the communication?
A) Practical and useful information only
B) Factual information that supports the opinion
C) Conciseness to save people's time
D) Clearly identified concepts
E) Persuasive techniques
Answer: B
Explanation: B) Even when an opinion is called for, presenting compelling evidence to support the opinion is necessary. When presenting information that may be considered negative, an objective, fact based argument will aid in objectivity in the decision-making process.
Learning Obj.: LO 1.2: Explain what it means to communicate as a professional in a business context.
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