What are the basic tenets of ethical persuasion?
A) evidence and examples B) logic and reasoning
C) honesty and candor D) respect for ideas and listeners
D
Communication & Mass Media
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When you ask, "What did I see and hear?" you are
engaged in a. rationale. b. judgment. c. description. d. justification.
Communication & Mass Media
The first female reporter was hired by Horace Greeley
Indicate whether the statement is true or false
Communication & Mass Media
You need to impress upon your sources that ______.
A. they are your favorite subject B. they have important information and that your readers need to know it C. you don’t care who they are D. you are objective
Communication & Mass Media
The Broadcast Ratings Council
A) surveys broadcasters. B) accredits ratings companies. C) rates television networks. D) confirms audience size.
Communication & Mass Media