The Broadcast Ratings Council
A) surveys broadcasters.
B) accredits ratings companies.
C) rates television networks.
D) confirms audience size.
Answer: B
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Narrative probability is concerned with the ______ of a narrative.
a. coherence b. truthfulness c. fidelity d. characteristics
Which of the following is true of media richness?
a. Written communication has the richest media channel. b. The less information offered via a given channel, the leaner it is. c. The richness of the channel depends on the number of people involved in a conversation. d. The leaner the channel, the greater the chances are for understanding.
When you aim to make the audience aware of an issue or problem that they had not previously known about, your informative purpose is likely __________.
A. creating a feeling B. converting the audience C. providing new perspective D. agenda setting
When leading a meeting, it is necessary to communicate your purpose to your attendees or they will likely assume the meeting has no purpose.
Answer the following statement true (T) or false (F)