Tony thought the boss would not notice if he took a 2-hour lunch break when the work pace was slow. Tony was wrong. The boss was livid and reprimanded Tony in front of the entire team. As a result, Tony always makes sure he is back from his lunch break on time. What Tony experienced was _________
A. classical conditioning
B. operant conditioning
C. social learning
D. positive reinforcement
E. negative reinforcement
B. operant conditioning
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As Dean served burgers to the rude customers, he chose to continue working with a smile and fake optimism. This is an example of ______.
A. a proactive influence tactic B. emotional labor C. organizational politics D. Golem Effect
An ad headline for Fantasia ice cream in a local newspaper reads, "How can you relive your childhood this summer?" The only other information in the ad is a list of locations of Fantasia ice cream parlors in the city. This ad is
A. designed to let the target audience draw their own conclusions. B. designed to express a two-sided message. C. effective irrespective of the context of the advertising medium. D. an example of a rational appeal. E. an example of an appeal based on refutation.
Among other things, a well-planned budget
A) forces you to choose among competing activities. B) plans for savings of at least 20% of your after-tax income. C) must include many categories of income and expense items. D) assures a positive savings each month.
In the AIDA model, the think stage is the________ stage.
A. interest B. awareness C. desire D. intention E. action