To an organization, the ________ is the likelihood that the other entity in the relationship will do something that benefits the organization.
A. the number of social media sites used
B. acceptance of the executive board
C. strength of the relationship
D. the strength of their employees
E. number of pictures retweeted
Answer: C
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Depreciation expense influences cash flows because it directly affects
a. the amount of income taxes paid by the company. b. cash received from revenues during the current period. c. the carrying value of the asset. d. accumulated depreciation.
What term refers to how the value of one country's currency changes in relation to the value of other currencies?
A. currency expectation B. currency exchange C. currency fluctuation D. value exchange E. value fluctuation
Which one of the following corporate board characteristics usually improves corporate governance?
A. The board has a majority of outsiders who have experience and aren't too busy. B. CEO is the chairman of the board. C. The board is as large as is possible. D. Board members are paid at a rate higher than their peers and their payment is mostly cash. E. The board has a majority of insiders from company management on it who bring first-hand knowledge of how the company operates.
If the promotion objective of a firm is to develop a desired positioning, which of the following types of publicity would work best?
A. direct-to-consumer press releases B. pass-alongs C. customer reviews D. branded services E. case studies