Fragmentation of television has led to increased difficulty in reaching a big audience.

Answer the following statement true (T) or false (F)


True

It wasn't long ago that major advertisers could ensure a big audience by simply advertising on TV. Not anymore. Today, it is much more difficult to reach a big audience. TV is now fragmented into network, syndicated, spot, and local television, as well as network and local cable.

Business

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Which of the following should NOT be considered by you for using video conferencing technology when making a sales presentation?

A. To come across a natural person, avoid any practice B. Place yourself in the viewer's shoes. C. Make sure everyone has the software or access to the software application for the video conference. D. Have a contingency plan. E. Understand how people will interact with you

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Nonprofit organizations have a competitive advantage over for-profit organizations securing government contracts because ______.

A. government officials trust nonprofits more than for-profits B. public officials perceive for-profit organizations provide poorer services C. government officials no longer perceive for-profit organizations as creditworthy D. nonprofits are distancing themselves from relationships with for-profit organizations

Business

Leno Corporation operates in three different industries each of which is appropriately regarded as a reportable segment. Segment B contributed 30% of Leno Corporation's total sales. Sales for Segment B were $350,000 and traceable costs were $200,000 . Total common costs for all segments were $500,000 . Leno allocates common costs based on the ratio of each segment's sales to total sales. What should be the operating profit (loss) for Segment B?

a. ($10,000) b. $10,000 c. -$0- d. $150,000

Business

Pacius Corporation is conducting a time-driven activity-based costing study in its Customer Service Department. The company has provided the following data to aid in that study:Pacius CorporationCustomer Service DepartmentData InputsResource Data:   Number of employees 11 Average salary per employee$39,780 Weeks of employment per year 50 Minutes available per week (40 hours × 60 minutes) 2,400 Practical capacity percentage 85%?Activity Data:Receiving CallsResolving IssuesProcessing Credit ReviewsMinutes per unit of the activity122436?Cost Object Data:Customer SNumber of orders processed35Number of queries resolved18Number of credit reviews processed1?On the Customer Cost Analysis report in time-driven activity-based costing, the total cost assigned to Customer S would be

closest to: A. $168.48 B. $163.80 C. $14.04 D. $346.32

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