Global companies have five strategies for matching products and their promotion efforts to global markets. Changing a product in some way to make it more appropriate for a country's climate or preferences is an example of which type of global marketing product and promotion strategy?
A. product adaptation
B. product invention
C. product customization
D. product extension
E. product integration
Answer: A
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Consider the following production function?
If a = 0.4, over the past year output grew 4 percent, total factor productivity grew 2 percent, and capital grew 3 percent, labor grew by
A. ?1.33 percent B. ?2.5 percent C. ?3.2 percent D. ?3.88 percent
If Colgate packages two tubes of toothpaste together to sell at a special price, it is an example of a:
A) cross-ruffing premium B) rebate C) bonus pack D) self-liquidating premium
Which of the following statements is most likely to build one’s social network, causing others to want to work with him?
A. making political posts on social media B. being known for hoarding information on work projects C. providing harsh criticism when others see things differently than you D. telling the truth even when it makes you look bad
The organizational subsystem that includes individual differences, team interactions, and the organizational culture is known as ______.
A. social factors B. formal organization C. physical setting D. technology