Audience members who assume two similar messages are identical are guilty of __________.
A. amplification
B. accommodation
C. admission
D. assimilation
Answer: D
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In _____________ argument, a rhetor presents a claim as presumed truth or fact and then proceeds to document how that claim is true
A) causal B) inductive C) deductive D) analogic
Most of our media exposure is invisible to us – or at least goes unnoticed – at a conscious level
Indicate whether this statement is true or false.
You're giving your speech; two people frown when you say "abortion." In the communication model shown in the text, their frowns are ________
A) ?the channel. B) ?feedback. C) ?noise or static. D) ?decoding. E) ?the cultural framework.
__________ refers to the type of language and phrasing a speaker uses and the effect it creates
Fill in the blanks with correct word