Figure 8-2Consider Figure 8-2 above. My Pillow uses infomercials and product demonstrations at events such as state fairs to market its line of pillows that are guaranteed to be "the most comfortable pillow you'll ever own!" Based on the market research above, which market-product combination should My Pillow target?

A. back sleeper-medium pillow
B. side sleeper-firm pillow
C. stomach sleeper-soft pillow
D. side sleeper-soft pillow
E. stomach sleeper-firm pillow


Answer: B

Business

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In Ireland, the pay structure includes high pay for managers relative to nonmanagement employees. Which statement best explains the wide pay difference in Ireland?

A. Irish managers tend not to be loyal, so companies are constantly replacing them. B. The demand for managers with technical expertise has been outstripping the supply. C. Ireland does not have good recruiting systems for identifying talented managers. D. Multinational companies have been leaving Ireland because of falling demand. E. Market structures are consistent across countries.

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________ is a test statistic that measures the association between two ordinal-level variables. It does not make an adjustment for ties

A) Tau b B) Symmetric lambda C) Tau c D) Gamma

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Whenever one list occurs inside another list, use ________________ for the outer list and ______________ for the inner list

a. numbers/letters b. letters/numbers c. bullets/dashes d. dashes/asterisks

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If you give praise for poor performance, performance usually improves.

Answer the following statement true (T) or false (F)

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