The average time each customer spends in the queue is referred to as:
A) W
B) Wq
C) L
D) Lq
E) ?
B
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The members of the board of directors of a corporation always manage the business
Indicate whether the statement is true or false
Which of the following is NOT one of the guidelines for managing luxury brands?
A) Besides brand names, other brand elements — logos, symbols, packaging, signage — can be important drivers of brand equity for luxury products. B) Secondary associations from linked personalities, events, countries, and other entities should be avoided. C) Luxury brands must employ a premium pricing strategy, with strong quality cues and few discounts and markdowns. D) All aspects of the marketing program for luxury brands must be aligned to ensure high-quality products and services and pleasurable purchase and consumption experiences. E) Luxury brands must carefully control distribution via a selective channel strategy.
The best place in a SWOT analysis for a wristwatch manufacturer to identify the presence of competitive substitute products is ________.
A. internal strengths B. internal weaknesses C. external threats D. external opportunities E. internal opportunities
Marwick Corporation issues 8%, 5 year bonds with a par value of $1,070,000 and semiannual interest payments. On the issue date, the annual market rate for these bonds is 6%. What is the bond's issue (selling) price, assuming the following Present Value factors:n= i= Present Value of an Annuity Present value of $15 8?% 3.9927? 0.6806?10 4?% 8.1109? 0.6756?5 6?% 4.2124? 0.7473?10 3?% 8.5302? 0.7441?
A. $859,244 B. $704,907 C. $1,435,093 D. $1,161,279.56 E. $1,070,000