The purpose of a forum is
a. to provide a medium for an open discussion between the group and an audience.
b. to restrain audience participation.
c. to put speakers in opposition with one another.
d. to explore different aspects of a problem.
a. to provide a medium for an open discussion between the group and an audience.
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Under IFRS, pension expense generally consists of:
A. current service cost and past service cost. B. current and past service cost and net interest on the net defined benefit liability or asset. C. only current service cost. D. only the actual payments made to retirees during the fiscal year.
In the cosmetics industry, Unilever pursues differentiated global marketing strategies by targeting both ends of the perfume market
Indicate whether the statement is true or false
Santosh, a manager at a computer service center, has drafted a sales letter to businesses in the area in which he has emphasized his central selling point- immediate, personal service-in each paragraph. To make the message effective, he should edit his message to include the idea of his central selling point in only one paragraph of the message
Indicate whether the statement is true or false
Scenario 1.1 Use the following to answer the questions. ? Greensprings Cemetery in upstate New York offers a full-service funeral and burial that is non-toxic to the environment. All materials used in the burial are natural and will decompose with no negative impact. Greensprings' service is relatively new in the United States, but services of this type are common in Great Britain. A typical burial in Greensprings' cemetery includes a casket made from bamboo, wicker, paper, or other natural material. There are no headstones of stone or concrete that will detract from the landscape, but trees and plants as "markers" are allowed. The cost for a burial at Greensprings is approximately $3,000, compared to about $6,000 at most traditional cemeteries. Although business was slow at first,
Greensprings is now experiencing an increase in the number of burials, due to referrals and a newly-developed website. The owners of Greensprings were previously in the cemetery business, and are active conservationist and wanted to make their business more sustainable. After conducting research and finding that there were natural burial sites in Great Britain, they wanted to provide an alternative to other environmentally-conscious Americans like themselves. Refer to Scenario 1.1. A new website has helped Greensprings' pre-planned funeral business grow. This would come under which of the following marketing mix variables? A. Product B. Price C. Distribution D. Promotion E. Promotion and price