General Motors advertised an “automobile for all ages.” By this, what market was General Motors addressing?

a. a target market
b. a niche market
c. a mass market
d. a diversified market


c. a mass market

Business

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When a company classifies a component as held for sale, it must report the component on its balance sheet at the lower of its book value or its fair value minus costs to sell.

Answer the following statement true (T) or false (F)

Business

Because Cindy's proposal is unsolicited, the __________ approach is the best choice because it gives her a chance to prove her points and gradually overcome audience reservations.

Fill in the blank(s) with the appropriate word(s).

Business

Of Mintzberg’s five structures, which one is characterized by the use of autonomous divisions comprised of experts that take responsibility for producing specialized products for its market?

a. Professional bureaucracy b. Adhocracy c. Autonomous bureaucracy d. Divisionalized form

Business

A company must perform a maintenance project consisting of seven activities. The activities, their predecessors, and their respective time estimates are presented here:  Using CPM, which activities have slack in this project?

A. F, G B. C, E C. A, B, C D. Only C E. B, D

Business