What does it mean to establish the attorney-client relationship or to establish fees?
What will be an ideal response?
To establish means to have the power to create or authorize. Whereas only lawyers can establish
the attorney-client relationship and establish fees, paralegals/legal assistants may interview
prospective clients as long as they do not give the impression that they are accepting cases on
behalf of their lawyers
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Hall and Porter argue that firms have two generic alternative strategies for any particular product. These strategies are
a. low risk focus, low risk focus b. retail customer focus, wholesale customer focus c. product differentiation, low-cost leadership d. low operating leverage, high operating leverage
Why might a city or state implement a place marketing strategy that presents the location as a brand?
What will be an ideal response?
According to Armstrong and Kotler, what are the five elements of integrated marketing communication? How do organizations employ these elements to achieve their marketing goals?
What will be an ideal response?
At Acme Global, customer service is an important priority. However, Michael’s latest performance appraisal focused on his lack of critical thinking and his lack of knowledge of the company’s technology. What aspect of good performance appraisals does Michael’s appraisal appear to be missing?
A. Valid B. Based on mission and objectives C. Accepted D. Feasible E. Positivity