A specialty tour company markets its service as offering “an experience of a lifetime.” Which of the following would be the most likely pricing strategy?
a. customer-led pricing
b. psychological pricing
c. value-based pricing
d. bundled pricing
c. value-based pricing
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Absenteeism, drug and alcohol abuse, and disciplinary problems are examples of
A. organizational citizenship behaviors. B. self-efficacy. C. causal attribution. D. self-serving bias. E. counterproductive work behaviors.
Apple hosts a large number of forums, which become customers' primary source of product information after warranties expire and are organized by product lines and type of user (consumer or professional). These forums are an example of ________
A) niche networks B) social networks C) microblogs D) blogs E) online communities
Technology is a way of life for ________, the largest generational group
A) Generation Z B) Generation X C) baby boomers D) Millennials E) the Lost Generation
The number of shares that a corporation's charter allows it to sell is the ________ stock.
What will be an ideal response?