When the size and purchasing power of a target segment can be determined, the segment is ________
A) measurable
B) accessible
C) substantial
D) differentiable
E) profitable
A
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Identify and describe the five different responsibility centers, and provide one example of each
Which of the following is not a component of the operating budget?
A. Selling and administrative budget B. Sales budget C. Direct materials purchases budget D. Budgeted balance sheet
Sales promotion can involve point-of-purchase materials, store signs, contests, catalogs, and circulars.
Answer the following statement true (T) or false (F)
Development Associates (DA) agrees to buy five acres of land from Eastside Properties for $15,000. Eastside fails to go through with the deal on the agreed date, when the market price of the land is $17,000. DA may recover
A. $17,000. B. $15,000. C. $2,000. D. $0.