Which of the following is NOT a consideration for selecting channels?

a. legal circumstances
b technical circumstances
c economic circumstances
d channel matching circumstances
e. marketing circumstances


d

Communication & Mass Media

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If you are hired to prepare a conflict coaching intervention for a car sales company, what areas would you cover in your conflict coaching?

a. Examine the party’s personality; discuss confidentiality; brainstorming possible solutions. b. Explaining the coaching will focus on behaviors; exclude the discussion of a WATNA; identify interests. c. Reviewing the party’s past negotiating experience; determine a BATNA; identify positions and interests. d. Include WATNA but exclude BATNA; develop communication strategies; exclude cultural issues.

Communication & Mass Media

Lilly Singh has a popular YouTube channel and discloses any partnerships she has with brands and clients that are featured in her videos. She is able to create these endorsements due to her large audience. What is Lilly?

A. She is an influencer. B. She is a creator. C. She is an advocate. D. She is an ambassador.

Communication & Mass Media

For an audience of military science majors, a speech about infantry battle strategy is well suited to their __________.

A. ethos B. platitudes C. personal interests D. demographics

Communication & Mass Media

Which behavior demonstrates the concept of the spiral of silence?

a. When a controversial issue arises, the minority position tends to become more vocalized. b. When a controversial issue arises, you are more likely to voice your opinion. c. You’re more likely to voice your opinions when you disagree with the majority than when you agree. d. You’re more likely to voice your opinions when you agree with the majority than when you disagree

Communication & Mass Media