Which of the following measures would assist in assessing the liquidity of a company?
A. Return on equity
B. Times interest earned
C. Fixed asset turnover ratio
D. Receivables turnover ratio
Answer: D
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In order for a firm to effectively deliver an MPR message, an organization must
A) be able to afford hiring a major public relations consultant. B) know connectors willing to work on commission. C) have the right connectors in place. D) assume that all audiences are equal. E) make sure that all messages contain an overt sales pitch.
Disintermediation is common in the machining channel.
Answer the following statement true (T) or false (F)
When writing long, formal business reports, your personal experiences will likely be suf?ciently persuasive
Indicate whether this statement is true or false.
Thrifts
A) fueled the home-building boom from 1934-1978. B) suffered in the 1970s as inflation rose above deposit interest rate ceilings. C) have grown in importance in attracting deposits relative to commercial banks since 1980. D) are all of the above. E) are only A and B of the above.