Talking headings are preferred in business reports because they tell about the content of the sections and reveal any conclusion(s) presented in the sections
Indicate whether the statement is true or false
T
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A selective distribution strategy is most suitable for which consumer product category?
A) convenience products B) unsought goods C) shopping products D) luxury products E) materials and supplies
What type of compensation plan would a company be most likely to use for its missionary salespeople?
A) a straight commission plan B) a straight draw plan C) a commission-with-draw plan D) a quota-bonus plan E) a performance objective plan
Mark works as a bartender at The Little Nipper, a local bar. Under state law, bartenders are required to be licensed. The licensing requires filling out an application and submitting a $50 application fee. The application does not require any special education or experience, just the $50 fee. Craig enters Mark's bar, orders a round of drinks for the house, then notices that Mark's license is not
on display behind the bar. Craig learns that Mark is not licensed and refuses to pay for the round of drinks. The Little Nipper sues. What result? a. Since this is an illegal contract, the courts will not enforce it. b. Since Mark violated a regulatory statute, the contract is unenforceable. c. Since this is a revenue-raising statute, The Little Nipper wins. d. Since this is a revenue-raising statute, the licensing law is unconstitutional. Craig wins.
An increasingly diverse cultural base in the United States means that marketers face increasingly diverse consumer markets.
Answer the following statement true (T) or false (F)