Blogging tools (e.g., WordPress, Twitter) have proven to be an ineffective form of social media in helping marketers educate their potential customers.
Answer the following statement true (T) or false (F)
False
Several social media tools, including blogs and blogging tools (e.g., WordPress, Twitter) are critical in helping marketers educate their potential customers. HubSpot (all-in-one marketing software), YouTube, as well as some lesser known options such as Roost and Schedulicity have also proven to be very effective.
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Company call center executives provide procedural information to clients who call in about the specifications and operation of the product. These call center employees can be called ________
A) technical support people B) sales assistants C) telemarketers D) deliverers E) consultants
According to the text, the combination of research designs employed depends on the nature of the results desired
Indicate whether the statement is true or false
Which of the following characteristics does not apply to the decision-model approach to research?
a. It asks what information is needed for making decisions. b. It asks what information users want. c. It concentrates on what information is useful for particular decisions. d. It has a normative and deductive orientation.
What might be some of the biggest obstacles that each of the three types of entrepreneurs face?
What will be an ideal response?