For testing the difference between two population proportions, the pooled proportion estimate is found by taking:
a. the proportion of successes from sample 1 plus the proportion of successes from sample 2.
b. the total number of successes in both samples divided by the total of both sample sizes.
c. the difference between the proportion of successes in each sample.
d. None of these choices.
B
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The name, term, or symbol used to identify a business and its products is called
a. goodwill b. a trademark c. a patent d. a copyright
Woodside Company manufactures tables with vinyl tops. The standard material cost for the vinyl used per Style-R table is $7.20 based on 8 square feet of vinyl at a cost of $.90 per square foot. A production run of 1,00 . tables in January resulted in usage of 8,300 square feet of vinyl at a cost of $.80 per square foot, a total cost of $7,055 . If the materials price variance was recorded when
the material was issued to production, that variance was: a. $290 favorable. b. $830 unfavorable. c. $290 unfavorable. d. $830 favorable.
Business-to-business marketing refers to buying and selling goods or services to consumers.
Answer the following statement true (T) or false (F)
Which of the following is at the base of the communication effects pyramid?
A. trial B. awareness C. repurchase D. preference E. purchase