Which theory assumes that people are active agents who make deliberate choices among media?

A) Uses and gratifications theory
B) Agenda setting theory
C) Cultivation theory
D) Critical theory
E) None of these answers are correct.


A

Communication & Mass Media

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Which is an example of an emotional blend?

a. disgust b. nostalgia c. envy d. contentment

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Generally speaking, what is considered to be the most important concept of media writing?

a) Accuracy b) Brevity c) Style d) Clarity

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News writers should use more direct quotes than indirect quotes in a news story for print

Indicate whether the statement is true or false

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Confrontation necessarily means violence.

Answer the following statement true (T) or false (F)

Communication & Mass Media