A firm typically achieves an absolute cost advantage by offering a ________ product or service to a ________ target market using standardization to derive the greatest benefits from economies of scale and experience.
A. complex; narrow
B. complex; diverse
C. no frills; broad
D. no frills; narrow
Answer: C
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Siva does not like nor understand why LaShonda does some of the things she does at work. He has trouble working with her and thinks that the organization would be better off without her. He decides not to voice his concerns about LaShonda because he plans on switching departments next month. Siva is using which type of conflict management strategy?
A. acclimation B. collaboration C. competition D. avoidance
Present two arguments in favor of the use of accelerated depreciation
John is a new manager at a multinational company. He would like to help his company increase their revenues over last year’s performance.His company is headquartered in the United States with main offices in Japan, China, South America, and Canada. As a manager of a diverse set of employees what can John do to help his people excel?
a. Establish a single culture and tell everyone to follow it b. Find a way to make the differences a virtue c. Encourage like groups to associate together d. Assign employees to homogeneous work teams
A marketing plan
A. is characteristic of production-oriented firms and other mass producers. B. provides a framework for implementing and evaluating marketing activities. C. always increases the marketing manager's operating costs. D. produces plans that are short term in orientation. E. restricts the marketing manager's future options.