Your marketing team is having a brainstorming session to finalize your target marketing strategy. To make sure all team members are on the same page, you make the following statement to keep the discussions focused: ? If we determine that the needs of the customers we are targeting are ______________, then we need to pursue a _______________ targeting strategy.
A. homogeneous; undifferentiated
B. heterogeneous; undifferentiated
C. heterogeneous; concentrated
D. homogeneous; correlated
E. homogeneous; concentrated
Answer: A
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A) A joint venture B) Contract manufacturing C) Licensing D) Exporting E) A Global strategic alliance
A benefit to policymakers of following rules rather than discretion is
A. they could employ a larger staff of economists. B. they will contribute to the formation of an expectations trap. C. they would not be able to pursue time-inconsistent policies. D. they would gain flexibility in case the economy's structure changed.
Kyrie is a security guard and he does not feel safe from dangers in his work environment. According to Maslow’s hierarchy of needs, which need will most motivate his behavior at work?
A. physiological B. safety C. esteem D. self-actualization
Labor law regulates the circumstances and conduct of strikes
Indicate whether the statement is true or false