Explain what costs are included in the acquisition cost of operating assets.
What will be an ideal response?
Acquisition costs should include all of the costs that are normal and necessary to acquire the asset and prepare it for its intended use. This generally includes: purchase price, taxes paid at the time of purchase, transportation charges, and installation costs.
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Sally always purchases groceries at Dillard's Department store. Every time she visits the store, she spends exorbitant amounts on various items. Sally seldom recommends Dillard's Department store to her friends and acquaintances
The marketing manager at Dillard's calculates that she has a loyalty index of 50, and an average lifetime value. To Dillard's, Sally is a(n) ________ customer. A) captive B) loyal C) unprofitable D) repeat E) intermediate
Under collision coverage, the insurer's pay-out is limited by the actual cash value of a similar auto
Indicate whether the statement is true or false.
What is the critical path for this project network?
What will be an ideal response?
The buying function of marketing involves
A. risk taking and an element of chance. B. promoting the product or service. C. sorting products according to size. D. the use of personal selling. E. looking for and evaluating goods.