As Kaitlyn prepares the script for a radio commercial for her boutique, she is engaging in the ____ stage of the communication process.
A. encoding
B. sourcing
C. decoding
D. sending
E. receiving
Answer: A
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The element of the marketing mix that describes a means of communication between the seller and buyer is known as
A. the place or distribution. B. a product. C. promotion. D. advertising. E. the price.
Which of the following issues is LEAST important in managing labor?
a. Discipline b. Staffing c. Training and Development d. Motivation
A global mind-set refers to attributes that allow a leader to be effective in cross-cultural environments.
Answer the following statement true (T) or false (F)
The cost of retained earnings is less than the cost of new common stock because
A) flotation costs are incurred when new stock is issued. B) accounting rules allow a deduction when using retained earnings. C) dividends are not tax deductible. D) marginal tax brackets increase.