Government sources of market information are the best resources for psychographic

segmentation.

Indicate whether the statement is true or false


FALSE

Business

You might also like to view...

The purpose of the audit program is to list the audit procedures to be followed in gathering audit evidence and to help those in charge of the audit to monitor the progress and supervise the work

a. True b. False Indicate whether the statement is true or false

Business

The Home Depot entered the market as a store for professional and amateur plumbers, electricians, and carpenters. Then it introduced its garden centers

Next came its home design center that provides help with all kinds of interior decorating problems. Now it is enlarging its garden centers and hiring knowledgeable gardeners to staff these centers. The addition of more amenities and greater assortment can be best explained by which of the following? A) the interconnectedness of the retail life cycle B) the trend toward disintermediation C) the success of off-price retailers D) the wheel-of-retailing hypothesis E) the 80/20 rule of retailing

Business

A company used straight-line depreciation for an item of equipment that cost $12,000, had a salvage value of $2,000 and a five-year useful life. After depreciating the asset for three complete years, the salvage value was reduced to $1,200 but its total useful life remained the same. Determine the amount of depreciation to be charged against the equipment during each of the remaining years of its useful life:

A. $5,400 B. $2,400 C. $1,000 D. $2,000 E. $1,800

Business

Which theory describes motivation as a function of an individual’s beliefs concerning effort-to- performance relationships, work outcome relationships, and the desirability of various work outcomes?

a. Goal setting theory b. Alderfer’s ERG Theory c. Herzberg’s two-factor theory d. Expectancy theory

Business