Which of the following is true about buying centers?
A) One person may play multiple roles.
B) Several people can occupy the same role.
C) A buying center typically has five or six members.
D) A buying center can have dozens of members.
E) All of the above are true.
E
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Modern managers have to focus on:
A) relationships with the customer. B) transactions that are beneficial. C) increased and instantaneous profit. D) increased market share.
Which of the following is an external benefit of using the "you" perspective?
A) Less work for your audience B) Increased professional recognition for your audience C) Financial gains for your audience D) Positive effects on people your audience cares about E) Conditions that allow your audience to get their work done
Bilkis Brans has 20,000 outstanding shares with four shareholders. Ester owns 9,000 shares, Mendez owns 4,000 shares, Judy owns 4,000 shares, and Aaron owns 3,000 shares
Assume that two directors of the corporation are to be elected from a potential pool of five candidates. Ester is in favor of Candidates 1 and 5, Mendez is in favor of Candidates 2 and 4, Judy is in favor of Candidates 4 and 3, and Aaron is in favor of Candidates 2 and 3. If the voting is done by straight voting, which two candidates are likely to win? A) Candidate 1 and Candidate 5 B) Candidate 1 and Candidate 4 C) Candidate 2 and Candidate 3 D) Candidate 2 and Candidate 4
Which of the following is the most appropriate closing for an e-mail message or memo?
A) Please submit your report by August 1 so that the information can be presented at the seminar. B) Please let me know if I may be of further assistance. C) Thank you in advance for answering my questions. D) It's been great talking with you.