A request is not neutral if you
A) believe that the reader will object to granting your request.
B) anticipate no resistance from the reader responding to your request.
C) think the reader will appreciate the opportunity to comply with your request.
D) are making a simple request without persuasion.
E) put a direct question or polite request in the first sentence or two.
A
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The ________ is a national measure of satisfaction with quality that provides a resource for examining the differences in satisfaction among customers of different industries by their demographic and socioeconomic characteristics
A) Arbitron Rating Index B) American Customer Satisfaction Index C) Nielsen panel Index D) American Regulated Index E) J. D. Power Loyalty Index
The sentence "The marketing research was conducted by Judith" uses active voice
Indicate whether the statement is true or false
A purchase on account with an invoice price of $750 has been made. The entry to record the payment after the 2 percent discount period would include a(n)
a. decrease to Accounts Payable for $750. b. decrease to Purchases Discounts for $15. c. increase to Accounts Payable for $735. d. decrease to Cash for $735.
Which of the following is NOT a reason to expect growth in the use of the Internet by public relations professionals?
A) need for customization B) quest for conversation C) need for real-time performance D) demand to be sold new products