The audience values tradition, is resistant to new ideas, and demands many expert opinions plus sources for information and guidance before they will consider your argument. They likely come from

a. low-ambiguity-tolerance cultures.
b. high-ambiguity-tolerance cultures.
c. low-power-distance cultures.
d. high-power-distance cultures.


a

Communication & Mass Media

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The belief that everyone should be treated equally is a sign of a(n) ________ culture.

A. high-context B. individualistic C. low-power-distance D. advanced

Communication & Mass Media

The idea of briefing arguments is adapted from the field of law and legal brief

writing. Indicate whether the statement is true or false

Communication & Mass Media

Advertising campaigns often make exaggerated or untrue claims and hope that at least some consumers will believe them. Think of an advertisement you have seen or heard lately that makes claims that are likely exaggerated or simply untrue. Describe the advertisement and highlight the suspect claim(s). Next, using at least three of the ideas presented in the text and/or class, discuss techniques of better listening that would keep the average consumer from falling for this advertisement. Make sure to explain how the advertisement takes advantage of these techniques.

What will be an ideal response?

Communication & Mass Media

An outline that consists only of important words and phrases to remind you of the content of the speech is called a

A. sentence outline. B. draft outline. C. preliminary outline. D. key-word outline.

Communication & Mass Media