Explain why goodwill messages are important, and then describe at least two characteristics of effective goodwill messages
What will be an ideal response?
Answer: Goodwill messages can improve your relationships with customers, colleagues, and other businesspersons. They should be sincere and honest – otherwise the writer appears interested only in personal gain. Avoid exaggeration, back up compliments with specific points, and be restrained but sincere in your praise. Saying things like, "You're terrific!" will detract from your credibility in these messages.
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You work for a travel agency. Business has been slow, and you want to suggest some promotions targeted to specific market segments. What three demographic segmentation variables would you recommend using?
What will be an ideal response?
The ethical norm of ________ includes treating all humans identically, regardless of class, race, gender, or age
A) freedom B) security C) justice D) efficiency
Which of the following is not a fundamental right conferred on employees by the National Labor Relations Act ("Sec. 7 rights")?
a. the right to self-organization b. the right to fair pay and benefits c. the right to strike d. the right to assist labor unions
Car loans and mortgage loans are typical annuities in the form of
A) maturity loans. B) compound loans. C) amortized loans. D) payment loans.