The central idea of a speech is also referred to as

a. the specific purpose.
b. the persuasive appeal.
c. the thesis statement.
d. the general purpose.


c

Communication & Mass Media

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According to Littlejohn and Foss, at what point has a speaker

achieved effective negotiation? a. when she has eliminated audience egocentrism b. when she has overcome all environmental barriers c. when the audience understands her and feels respected d. when she has conformed to the attitudes, beliefs, and values of the audience

Communication & Mass Media

A followable prescription that indicates what behavior is obligated, expected, preferred, or prohibited in a specific situation is a _____

Fill in the blanks with correct word

Communication & Mass Media

According to Donna Haraway (1988), the term ________ refers to the fact that a person's know-how is grounded in context and circumstances.

A. bias of communication B. communication apprehension C. situated knowledges D. cognitive dissonance

Communication & Mass Media

In the 1930s, the ________ emerged as the first daily newspaper to appeal to mass audiences in the United States, with stories of common interest and a cost of just one penny.

A. New York Herald  B. New York Times  C. New York Sun  D. Chicago Sun 

Communication & Mass Media