All of the following are forces that create high rivalry within an industry EXCEPT:
A. numerous or equally balanced competitors.
B. high fixed costs.
C. fast industry growth.
D. high storage costs.
Answer: C
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All of the following qualitative considerations may impact upon capital investments analysis except:
A) time value of money B) employee morale C) the impact on product quality D) manufacturing flexibility
Sales promotions that allow consumers to accumulate points or other benefits for doing business with the same company are known as
A. loyalty programs. B. premium programs. C. allowances. D. contests. E. rebate programs.
An optimization problem that has multiple optimal solutions:
A) means that there are actually no optimal solutions. B) is reflected by the entire feasible region being optimal C) means that the surplus for a third constraint cannot be calculated. D) provides the decision-maker with increased flexibility.
Beverage firms sometimes hire attractive young people to sit at fashionable bars, sipping the company's latest product offering. The firms hope these "models" will serve as a(n) ________ and influence consumers.
A. reference group B. cognitive learning experiment C. cultural determinant D. risk avoider E. evoked set