A consumer activist planning to talk about dangerous drugs marketed by the pharmaceutical industry reviews annual reports of several drug manufacturers as well as original research studies published in academic journals. He is using ________ sources
a. primary
b. secondary
c. professional
d. tertiary
Answer: a
Communication & Mass Media
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A speech about _____ presents information about tangible things
A) people B) ideas C) procedures D) objects
Communication & Mass Media
What process occurs when the sound waves captured by our ears cause the eardrum to vibrate?
a. Hearing b. Listening c. Social decentering d. Mental transition
Communication & Mass Media
Identify the Nielson acronym PPL:
A. possible potential listener B. pretty popular listenership C. portable people meter D. all of these E. none of these
Communication & Mass Media
The study of the meaning, or the association of words with ideas, feelings, and context is known as
A) genetic predispositions. B) natural signs. C) semantics. D) physiological responses. E) random noise.
Communication & Mass Media