Sam does not pay attention to the news, therefore Sam is unlikely to be affected by media content. This is an example of ______.

A. selective consumption
B. selecting remembering
C. selective understanding
D. selective exposure


D. selective exposure

Communication & Mass Media

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The term persuasion refers only to situation in which a speaker reverses an audience's beliefs

Indicate whether the statement is true or false

Communication & Mass Media

As a member of an audience, you have certain implied responsibilities. First, describe two

listening mistakes and how they are detrimental to the listener. Next, discuss two listening recommendations and how they benefit the listener. What will be an ideal response?

Communication & Mass Media

Why don’t Americans watch much imported television or films?

What will be an ideal response?

Communication & Mass Media

Advertisers have trained you and all members of the public to give them:

a. your time b. your attention c. your money d. all of the above

Communication & Mass Media