The appraisal technique that consists of the rater's selecting from each set of 25-40 sets of statements, the statement that is most descriptive and the statement that is least descriptive of the person being evaluated is the
A. Forced choice technique.
B. Results-oriented technique.
C. Simple ranking technique.
D. Checklist technique.
A
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Along the service-product continuum, which of the following would be considered the most service dominant?
A. restaurant B. grocery store C. apparel specialty store D. doctor's office E. bookstore
The 2017 balance for Mason Electronics reported the following items — with 2016 figures given for comparison
Mason Electronics Balance Sheet As of December 31,2017 Mason Electronics Balance Sheet As of December 31,2016 Total Assets $571,000 $494,000 Total Liabilities 330,000 284,000 Total Stockholders' Equity (all common) 241,000 210,000 Total Liabilities and Stockholders' Equity $571,000 $494,000 Net income for 2016 was $25,000. Compute the rate of return on common stockholders' equity for 2016. (Round to two decimal places. Show your computations.) A) 4.38% B) 10.37% C) 11.09% D) 4.69%
Which of the following is true of expert systems?
A. They are unable to help in fraud detection. B. They take a lot of time to be programmed and are complicated. C. They use powerful statistical techniques to analyze data. D. They are highly flexible in nature.
Alberto Culver CompanyThe Alberto Culver Company manufactures a wide variety of products from hairspray to seasonings. A large number of these products are intended for personal use. The company is divided into three key divisions: toiletries, household, and professional. The toiletries division sells hair care brands such as Alberto VO5, Alberto, and Bold Hold. Additionally, this division handles the FDS line of feminine deodorant products. The household division sells brands such as Mrs. Dash seasonings, Papa Dash salt substitute, Baker's Joy, Sugar Twin, and Static Guard. The professional division sells brands such as Tresemme, TCB, and Indola. Each of the brands listed above contains many individual products with varying formulations, such as the Alberto styling products, which
include mousse, gel, spritz, spray-in conditioner, and hairspray.Refer to Alberto Culver Company. If a marketer looks only at the toiletries division and notes the brands and items within only that division, he or she is analyzing the _____ of the product line. A. width B. length C. depth D. levels E. consistency