PR pros must be careful to safeguard confidential information and not inadvertently "tip off" others to such information
Indicate whether the statement is true or false
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One disadvantage of staying with tradition in occasional speeches is that __________.
A. staying with tradition will require the use of archaic language B. staying with tradition will go against people's expectations C. staying with tradition can lead to meaningless clichés D. There are no disadvantages to staying with traditions in occasional speeches. E. none of these choices
Although delivery is a key component of any speech, a skilled delivery is inconsequential in a speech to entertain
Indicate whether the statement is true or false
The first thing you must provide for the audience when concluding a presentation is a ______.
a. joke b. clincher c. wrap-up signal d. subpoint
In analyzing a proposition, you should always begin by
(a) defining key terms and creating the primary inference. (b) determining the actual issues in the controversy. (c) investigating the history of the topic. (d) locating the immediate cause of concern about the topic.