A perceptual map is:
A. a graphic display which indicates the various stages of the lifecycle of a product.
B. a chart that maps changes in competitors, sales and profits in an industry over time.
C. a graphic display which positions products according to their scores on important strategic dimensions.
D. a chart that indicates the changes in the magic number of a business owner.
Answer: C
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What will be an ideal response?
Assess the impact of low quality information on an organization and the benefits of high quality information on an organization.
What will be an ideal response?