Radio news demands the writer use:

A. headphones B. ink pens
C. shorter sentences
D. active verb tense E. both C & D F. both A & C


E. both C & D

Communication & Mass Media

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According to Warren and Fassett, _______ plays a significant role in public presentations.

A. Kinesics B. Artifacts C. Proxemics D. Haptics

Communication & Mass Media

Effective speakers frequently use epithets in their speeches

Indicate whether the statement is true or false

Communication & Mass Media

Janice is studying the relationship between television viewing habits and TiVo use. In 2005 she surveyed a random sample of new TiVo users about their television viewing habits. She gave the same survey to a new random sample of people who began using TiVo in 2007 and to a random sample of people who began using TiVo in 2005 . Janice then compared the results of the two groups. Which of the

following research methods is this? a. Cohort analysis b. Cross-sectional research c. Panel study d. Trend study

Communication & Mass Media

The idea that media's influence resides in the "relationship between the larger social system, the media's role in that system, and audience relationships to the media" forms the basis of ________ theory.

A. dependency B. attitude change C. agenda setting D. uses and gratifications

Communication & Mass Media