What is a culture?

What will be an ideal response?


Cultures form around unifying characteristics. Cultures are larger than publics and may consist of
countless different publics. While common values or interests in a particular situation unite members
of a public, a host of demographic, psychographic, and geodemographic traits unite members of a
culture

Communication & Mass Media

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In the Harambe crisis case, how did the Cincinnati Zoo use its owned media to respond to the public?

a. It posted formal statements of apology. b. It posted a statement by the zoo’s executive director. c. It posted a recounting and analysis of the crisis incident and how it played out. d. It hosted a one-hour livestream question-response session via Facebook to address audience questions.

Communication & Mass Media

If we complain about a particular show but then we watch it anyway, this shows:

a. inconsistency between opinions and exposure behaviors b. inconsistency between goals and media exposure c. media literacy d. none of the above

Communication & Mass Media

Which one of the following lists measures of central tendency only?

a. maximum and range b. minimum and mode c. minimum and maximum d. mean and average e. variance and range

Communication & Mass Media

The first stage of team development is a group

Indicate whether the statement is true or false.

Communication & Mass Media