If you encourage the audience to start a new behavior, your persuasive purpose is
A. discontinuance.
B. deterrence.
C. continuance.
D. adoption.
Answer: D
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All of the following is true about deceptive advertising, EXCEPT:
a. advertisers will claim that their product is the best in their “class” without specifying what that class is b. advertisers can be fined if they present factual claims without having evidence to support it c. advertisers often make claims that can be proven as false d. all of the above are true
Which step in the listening process suggests that
you pay particular attention to nonverbal messages such as the person's posture and facial expressions? A. Stop B. Understand C. Look D. Listen
Which of the following theories can be used to understand the social media?
A) Cultivation Theory B) Uses and Gratifications Theory C) Agenda Setting D) Critical Theory E) Attribution Theory
According to Wilmot and Hocker's perspective on conflict, communication behavior __________.
A. is unrelated to conflict B. is the cause of all conflict C. often creates or reflects conflict D. plays little role in defusing conflict