Which of the following is NOT an advantage of running a newscast during the final hours of primetime?
a. counterprogramming
b. high-visibility time period
c. dominant ratings
d. one-hour jump on the news competition
e. access to advertisers who may not otherwise buy commercials
c
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A social relations orientation can range from one that emphasizes differences and social hierarchy to one that strives for equality and the absence of hierarchy
Indicate whether the statement is true or false.
Social traits relate to how your audience is affected by or identifies with other groups of people. Identify, describe, and give an example of two types of groups that can influence your audience. (Examples will vary.)
What will be an ideal response?
________ is a psychological state of worry and unease.
A. Anxiety B. Overgeneralization C. Stressor D. Fight or flight
A(n) _____ associates a special word or very short statement with new and longer information
A) ?metonymy device B) ?mnemonic device C) alliteration D) ?oxymoron