The first priority in an introduction is to

a. reveal the topic.
b. preview the main ideas.
c. get the audience's attention.
d. establish credibility.


c

Communication & Mass Media

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Talking down refers to communicating as though you are superior to other participants

Indicate whether the statement is true or false.

Communication & Mass Media

Choose the CORRECT statement

a. PBS does not produce programs itself, but must choose among those offered by producing stations, independent producers, and other entities. b. CPB acts as the executive producer of national public television. c. Most prime-time PBS programs come from the BBC and other foreign syndicators. d. The PBS/CPB relationship works well because both boards of directors are small and share common goals. e. Major-market public stations are paid compensation just as commercial television affiliates are, though the amount is smaller.

Communication & Mass Media

The red herring fallacy is often known by its Latin name, post hoc, ergo propter hoc.

Answer the following statement true (T) or false (F)

Communication & Mass Media

The industry sees new technology and ways of viewing films as a mixed blessing, meaning that they wonder, with so many new screens to view movies on, will it change what we have called "movies." What do you think? Do you see the option for more screens as a blessing or a curse for the industry? What are some additional ways you believe the industry can take advantage of new technology?

What will be an ideal response?

Communication & Mass Media