Suppose you can make profits in the foreign exchange market by buying a foreign currency at a low price, then selling it at a higher price later on. What you are engaging in is a
a. discount position.
b. premium position.
c. short position.
d. long position.
d. long position.
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Rational appeals work best when:
A) there is low involvement and the product is simple B) there is high involvement, but no emotion C) there is high involvement and the viewer is willing to pay attention to the ad D) they are related more to the product than the amount of involvement
How should researchers determine if case analysis is an appropriate component of exploratory research?
A) They ask themselves questions to determine the relevance of prior cases. B) They determine how similar phenomena in the past is with phenomena in the present. C) it is not necessary to determine appropriateness, because case analysis should always be included in D) Both A and B are correct. E) None of the above are correct.
Costs such as gasoline and oil, tires, maintenance and repairs, and toll fees are all _______ costs.
a. fixed b. variable c. nonexistent d. optional e. prepaid
All Seasons, Inc ordered $5,000 worth of Christmas decorations from Santa, Inc The shipment of decorations was to arrive no later than October 1, but did not arrive until December 1 . All Seasons was able to purchase some of the unfulfilled order through other suppliers, but had to pay 15% more than the price under contract with Santa, Inc As a result of the delay, All Seasons' sales were down
25%. All Seasons can recover: a. punitive damages. b. nominal damages. c. compensatory damages and consequential damages. d. compensatory damages, consequential damages, and punitive damages.