Rational appeals work best when:
A) there is low involvement and the product is simple
B) there is high involvement, but no emotion
C) there is high involvement and the viewer is willing to pay attention to the ad
D) they are related more to the product than the amount of involvement
C
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What would be the marketing network elements for a motorcycle company such as Harley-Davidson?
What will be an ideal response?
Which of the following is NOT traditionally a part of an information network?
a. databases b. competitors c. customers d. suppliers
The ________ states that a drawer or maker is liable on a forged or unauthorized indorsement if the person signing as or on behalf of a drawer or maker intends the named payee to have no interest in the instrument or when the person identified as the
payee is a fabricated person. A) imposter rule B) fictitious payee rule C) fraud in the inception rule D) fraud in the inducement rule
If a company wants to avoid a server commitment to Microsoft, they can choose Linux.
Answer the following statement true (T) or false (F)